Air Fryer Market Insights: Consumer Preferences and Innovations

 The global air fryer market was valued at USD 1.28 billion in 2023 and is projected to reach USD 2.07 billion by 2030, growing at a CAGR of 7.9% from 2024 to 2030. Key drivers of this growth include increasing health consciousness among consumers, continuous product innovations, and the convenience and versatility of air fryers. Additionally, social media trends and celebrity endorsements have significantly influenced consumer behavior, further boosting market demand.

 

Enhanced features in both automatic and manual air fryers—including improved design and user-friendly interfaces—are expected to continue supporting market expansion. Health-focused consumers are increasingly opting for air fryers to reduce oil consumption, manage weight, and prevent lifestyle-related diseases. The growing use of air fryers in commercial settings such as restaurants, hotels, and hospitals further underscores their rising popularity.

 

A 2022 study published by the National Library of Medicine highlighted that optimal air frying processes can reduce harmful Maillard reaction products and improve starch digestibility in foods like potato strips, without causing sudden spikes in blood sugar levels. These health benefits have made air frying a preferred method for consumers seeking healthier cooking alternatives. Cost-efficiency and energy-saving capabilities are also important factors contributing to the appeal of air fryers. Many models now come equipped with digital features such as touchscreen panels and temperature control, further enhancing usability and consumer satisfaction.

 

E-commerce platforms have played a critical role in expanding the air fryer market, supported by effective marketing strategies and competitive pricing. Rising disposable incomes and evolving lifestyles have led consumers to adopt more sophisticated kitchen appliances, contributing to the growth of the air fryer market worldwide.

 

Key Market Trends & Insights

 

• North America led the global air fryer market with a 37.6% revenue share in 2023. The preference for healthier cooking methods and growing adoption of air fryers to reduce oil use are major growth drivers in the region. The integration of advanced technologies, such as AI-enabled air fryers, is further enhancing user experience and fueling regional demand.
• By device type, the automatic air fryer segment accounted for the largest market share at 58.4% in 2023. These models offer digital displays, precise temperature and time control, and smart features like shake reminders, warm-up modes, and Wi-Fi/Bluetooth connectivity, providing a more convenient and efficient cooking experience.
• By capacity, the up-to-4-liter segment dominated with a 48.4% market share in 2023. These smaller-capacity air fryers are ideal for household use, requiring less space and consuming less energy, which also supports environmental sustainability.
• By application, the residential segment held the highest share of 67.2% in 2023. Consumers are increasingly using air fryers at home due to their ability to prepare healthier meals with minimal oil. The expansion of modular kitchens and the launch of advanced, compact air fryer models for home use have further boosted demand in this segment.
• By distribution channel, the offline segment commanded the majority of the market with a 73.1% share in 2023. Given the relatively high cost of air fryers, many consumers prefer to inspect the product in person before making a purchase, supporting strong sales through physical retail outlets.

 

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Market Size & Forecast

• 2023 Market Size: USD 1.28 Billion
• 2030 Projected Market Size: USD 2.07 Billion
• CAGR (2024-2030): 7.9%
• Leading Region (2023): North America

 

Key Companies & Market Share Insights

 

Prominent players in the global air fryer market include Koninklijke Philips N.V., SharkNinja Operating LLC, Cuisinart, BLACK+DECKER, and Dash. Companies are actively pursuing strategic initiatives such as mergers, acquisitions, and partnerships to expand their customer base and strengthen market positioning.

 

• SharkNinja Operating LLC is a global design and technology company with a diverse product range including air fryers, vacuum cleaners, blenders, and air purifiers. Their strong brand portfolio and innovation-driven approach contribute significantly to their market presence.
• Havells India Limited, a major player in the electrical and consumer goods sector, also participates in the air fryer market. The company offers a variety of household appliances, leveraging its wide distribution network and product innovation to reach a broader consumer base.

 

Key Players

 

• Koninklijke Philips N.V.
• SharkNinja Operating LLC
• Cuisinart.
• the BLACK + DECKER
• Dash
• Breville Site.
• Havells India Ltd.
• TTK Prestige Ltd.
• Corelle Brands LLC.
• Tefal

 

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Conclusion

 

The global air fryer market is experiencing robust growth, driven by shifting consumer preferences toward healthier cooking methods, technological innovation, and rising awareness of energy efficiency. With growing demand across both residential and commercial sectors, and strong sales through offline and online channels, the market is expected to maintain a steady upward trajectory. North America continues to lead due to its advanced consumer base and product innovation, while global players are investing heavily in R&D and strategic partnerships to capture emerging opportunities. As disposable incomes rise and modern lifestyles evolve, air fryers are becoming an increasingly essential part of the contemporary kitchen.

Battery Raw Materials Market: Challenges and Solutions for Sustainable Sourcing

 The global battery raw materials market was valued at USD 53.55 billion in 2023 and is anticipated to reach USD 95.75 billion by 2030, growing at a CAGR of 8.8% from 2024 to 2030. This growth is driven by the increasing demand for lithium-ion batteries in the automotive sector, particularly due to the rising popularity of electric vehicles.

Moreover, the growing adoption of renewable energy sources, such as wind and solar, is expected to enhance the need for energy storage solutions, further propelling market growth. The proliferation of portable electronic devices like laptops and smartphones will likely also contribute to the demand for battery materials in the coming years. Continuous technological advancements aimed at improving battery performance, including the potential future use of nuclear batteries, are projected to create new opportunities for industry expansion.

Companies within the battery raw materials sector operate as miners and processors of raw materials essential for rechargeable batteries utilized in electric vehicles, consumer electronics, and more. These companies are increasingly adopting green extraction technologies to minimize energy and water consumption during material processing, aiming to attract a larger consumer base while mitigating environmental degradation.

Key Market Trends & Insights

• Asia Pacific battery raw materials market dominated the market with the largest revenue share of 35.5% in 2023.

• The battery raw materials market in the U.S. accounted for the largest share of 74.9% in North America in 2023.

• By battery type, lead acid battery segment was the largest segment and accounted for 66.6% of the global revenue share in 2023.

• By Material, the electrodes segment of lead-acid battery led the material segment and accounted for a revenue share of 81.5% in 2023.

• By application, the automotive application of lead-acid battery has dominated with a revenue share of 56.7% in 2023.

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Market Size & Forecast

• 2023 Market Size: USD 53.55 Billion
• 2030 Projected Market Size: USD 95.75 Billion
• CAGR (2024-2030): 8.8%
• Asia Pacific: Largest market in 2023

Key Companies & Market Share Insights

Some key players in the battery raw materials industry include:

• Targray: This company focuses on sourcing, storing, transporting, and supplying sustainable materials for various sectors, including solar energy, renewable fuels, batteries, agricultural commodities, and carbon trading.

• Nichia Corporation: Based in Japan, Nichia manufactures and distributes fine chemicals, particularly phosphors and battery materials, as well as light-emitting diodes (LEDs) and laser diodes. The company operates in several countries, including the U.S., China, and India.

Emerging participants in the battery raw materials market include:

• Celgard LLC: Specializing in high-performance membrane technology, Celgard produces a diverse range of products, including technical textiles, medical personal protective equipment (PPE), and lithium-ion batteries, with manufacturing facilities in the U.S. and China.

• NEI Corporation: A U.S.-based producer of advanced materials, NEI's product portfolio encompasses battery materials, protective clothing, electrospun mats, and heat transfer fluids.

Key Players

• Targray
• ENTEK
• BASF Catalysts LLC
• DuPont
• Hitachi, Ltd.
• Nichia Corporation
• Mitsubishi Chemical Group Corporation
• Celgard LLC
• Umicore N.V.
• NEI Corporation

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Conclusion

The global battery raw materials market growth is primarily driven by rising demand for lithium-ion batteries in electric vehicles and the increasing adoption of renewable energy sources, which boosts the need for energy storage solutions. Additionally, the expansion of portable electronic devices will further enhance demand for battery materials. Companies in this sector are adopting green extraction technologies to reduce energy and water usage, aiming to attract more consumers while protecting the environment. Continuous technological advancements, including the potential use of nuclear batteries, present further growth opportunities.

Smart TV Market Evolution: From Connected Devices to Smart Home Hubs

  The global smart TV market was valued at an estimated USD 227.52 billion in 2024. This market is anticipated to expand significantly, reaching USD 451.26 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 12.8% during the period from 2025 to 2030. This growth is primarily driven by the increasing integration of streaming services and robust internet connectivity. With consumers transitioning away from conventional cable and satellite offerings, Smart TVs provide seamless access to on-demand streaming platforms, gaming, and social media from a single device.

Furthermore, advancements in high-definition display technologies, such as 4K and 8K resolutions, are enhancing the viewing experience and stimulating consumer demand. The rising internet penetration, particularly in emerging economies, further supports this demand by enabling access to online content and connectivity. Concurrently, the declining manufacturing costs of Smart TVs have made them more accessible, accelerating their global adoption. Governments globally are implementing various initiatives to foster the growth of the Smart TV industry, aligning with broader digital transformation agendas. Numerous nations are encouraging the production and uptake of electronic goods, including Smart TVs, through subsidies, tax incentives, and reduced import duties, aiming to attract foreign investment and stimulate domestic manufacturing.

In certain regions, governments are actively improving internet infrastructure, which indirectly boosts Smart TV sales by ensuring the stable and high-speed connections essential for streaming. For example, initiatives aimed at improving digital literacy and subsidizing internet access enable a larger population to explore the advantages of Smart TVs, thereby contributing to overall market expansion.

Key Market Trends & Insights

• In 2024, the Asia Pacific region held a significant share of the smart TV market. This promising growth is attributed to rapid economic development in countries like China, India, and Southeast Asian nations. Increased disposable incomes in these areas are enabling more consumers to purchase home entertainment products.

• By resolution, the 4K Ultra High Definition (UHD) segment commands a substantial share in the smart TV market. This is largely due to the growing demand for high-resolution displays, which provide clearer and more immersive viewing experiences.

• Based on screen size, the 46 to 55-inch smart TV segment holds a high market share. This popularity stems from its versatility and suitability for diverse living spaces. Consumers favor this size for a large screen that fits comfortably in both small and medium-sized rooms, offering an immersive viewing experience without needing extra space.

• By operating system, android TVs account for a large share of the smart TV market. This is driven by the platform's open ecosystem, broad application compatibility, and user-friendly interface. Android TV's access to the Google Play Store, allowing users to download a wide array of apps, games, and streaming services, further boosts its appeal.

• In terms of distribution channel, the online segment captured a significant revenue share in 2024. This is due to the convenience and vast selection available through e-commerce platforms. Consumers are increasingly using online channels to compare brands, models, and prices before buying, helping them find the best deals.

• By technology, LED technology dominates the Smart TV market. Its energy efficiency, brightness, and affordability are key factors. LED Smart TVs offer sharp picture quality and vibrant colors, making them suitable for most viewing environments. Their long lifespan and relatively lower production costs also make LED TVs accessible to a wide range of consumers.

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Market Size & Forecast

• 2024 Market Size: USD 227.52 billion
• 2030 Projected Market Size: USD 451.26 billion
• CAGR (2025-2030): 12.8%
• Asia Pacific: Largest market in 2024

Key Companies & Market Share Insights

Leading companies are strengthening their market position through various strategies, including partnerships, ventures, innovation, research and development, and geographical expansion. They're also focused on enhancing their product offerings to meet evolving user needs and stay competitive. A significant trend is streaming platforms collaborating with manufacturers to pre-install their applications on smart TVs, giving customers immediate access. For instance, Netflix and Amazon Prime are pre-installed on Samsung and LG smart TVs.

Key Players in the Smart TV Market:

• Haier Group Corporation: This multinational company is a major player in home appliances and consumer electronics. Haier has become one of the world's largest manufacturers of white goods, with a wide range of products including refrigerators, air conditioners, washing machines, and televisions. They have manufacturing plants, design centers, and marketing networks established globally.

• Hisense International Co., Ltd.: A multinational electronics and appliance manufacturer, Hisense has emerged as a leader in consumer electronics, producing televisions, refrigerators, air conditioners, and mobile phones. The company has a global presence, offering its products and services in more than 130 countries.

Key Players

• Haier Inc.
• Hisense International
• Intex Technologies
• Koninklijke Philips N.V
• LG Electronics Inc
• Panasonic Corporation
• Samsung Electronics Co. Ltd
• Sansui Electric Co. Ltd
• Sony Corporation
• TCL Electronics Holdings Limited
• Toshiba Visual Solutions (TVS Regza Corporation)

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Conclusion

The global smart TV market expansion is driven by the increasing integration of streaming services and internet connectivity, allowing consumers to easily access on-demand content, gaming, and social media. The market also benefits from advancements in 4K and 8K display technologies, rising internet penetration in developing regions, and the decreasing cost of manufacturing smart TVs. Furthermore, governments worldwide are actively promoting the smart TV industry through subsidies, tax incentives, reduced import duties, and improvements in internet infrastructure, all of which contribute to broader market growth and digital transformation.